Upsales
The intelligent
CRM
Background
Upsales is a Software-as-a-Service company with more than 2000 customers in ten countries. From industry leaders with global sales organisations to start-ups, thousands of people use Upsales every day to drive an effective sales process, generate more leads, and manage existing client relationships.
Challenge
In an increasingly digitalised world, the demands on sales organizations are high. Upsales offers quite an extensive CRM system with a lot of advanced functionality. Our challenge was to make their product feel easy to understand and fun to use.
Solution
Growth is the core of Upsales; and that is what we focused on when making their new brand. We created a visual identity that extends across all touchpoints — from their product, website, advertising and all kind of communication.
Upsales
The intelligent CRM
Background
Upsales is a Software-as-a-Service company with more than 2000 customers in ten countries. From industry leaders with global sales organisations to start-ups, thousands of people use Upsales every day to drive an effective sales process, generate more leads, and manage existing client relationships.
Challenge
In an increasingly digitalised world, the demands on sales organizations are high. Upsales offers quite an extensive CRM system with a lot of advanced functionality. Our challenge was to make their product feel easy to understand and fun to use.
Solution
Growth is the core of Upsales; and that is what we focused on when making their new brand. We created a visual identity that extends across all touchpoints — from their product, website, advertising and all kind of communication.
Logotype
Icons
Custom icons set for Upsales product and identity.
New take
With an updated digital look we have helped Upsales on their journey to continue deliver a product that creates excellent results, fast.
Digital product
and site
Website
The website is the main part of selling the product and it is important for new users to understand the unicity of the Upsales.
Setting it in motion
As the product is the hero in Upsales, we wanted to make it shine. Setting it in motion and letting it be the key player in the identity.
For all devices
To maximize ease of use, the website is developed with full precision for every device.
