Furhat Robotics
The human face
of AI
Background
Furhat Robotics is a Stockholm based startup building the world’s most advanced social robotics platform. Their robot communicates with us humans as we do with each other – by speaking, listening, showing emotions and maintaining eye contact.
Challenge
Being a start up, Furhat Robotics was in need of a brand identity to bring them to market. As AI can be intimidating, our goal was to create something that both felt futuristic and humane.
Solution
The meeting ground for robotics and the humane is the core of Furhat. A futuristic look with an ease of use. An identity that extends across all platforms. An identity finding the face of AI.
Furhat
Robotics
The human face of AI
Background
Furhat Robotics is a Stockholm based startup building the world’s most advanced social robotics platform. Their robot communicates with us humans as we do with each other – by speaking, listening, showing emotions and maintaining eye contact.
Challenge
Being a start up, Furhat Robotics was in need of a brand identity to bring them to market. As AI can be intimidating, our goal was to create something that both felt futuristic and humane.
Solution
The meeting ground for robotics and the humane is the core of Furhat. A futuristic look with an ease of use. An identity that extends across all platforms. An identity finding the face of AI.
Site and product
Logotype
Tons of tech
High tech for a high tech world.
Site
We created the Furhat website
and visuals.
Product
We helped Furhat Robotics to create an UI kit, which would help the user easily customise and set up their robot.
Hardware
Furhat Software is the Conversational Operating System that runs on the robot, bringing together state of the art systems in speech recognition, computer vision, speech synthesis, animation and dialogue management.
Neon sign
Furhats logo in a physical shape.
Face to face
A promotional video created by Furhat.